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Vote: Which Of These Celebrity Lines Are You Most Excited For?

The beauty industry is literally a nonstop stream of product releases, new formulas, and weird new makeup essentials. Now, celebs have joined the party and are releasing their own makeup lines. From...

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3 Super Easy Ways To Detox For Free

With summer fast approaching, we’re becoming increasingly aware that bikini season is right around the corner. And in an effort to stay clear of FAD diets, we’ve started thinking of some quick and easy...

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Obsessing Over Our New Obsessions Palettes!

Hi my loves! I’m so psyched to show you guys my latest color obsession and the newest additions to our Obsessions eyeshadow palette collection, Coral and Gemstone. We were so happy with the response...

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J-Beauty Vs K-Beauty: What’s The Difference?

All anyone can talk about for the last six months is how J-Beauty is going to be the new K-Beauty, and we’ll admit, we were a little confused as to why. First of all, why does it have to replace... The...

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We Tried This Internet Beauty Hack, And We Learnt A Lesson

Every makeup lover knows the painful struggle of having to clean their makeup sponge. And you know that if you don’t clean it regularly, it’ll turn into a gross, dense ball of foundation that’s really...

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Everything That Happened Behind The Scenes Of Our Rose Gold Remastered Shoot!

Hey my loves! I’m so excited for you guys to try our Rose Gold REMASTERED palette! We put so much love into making sure it was everything we ever dreamed of, and that’s exactly what we tried to bring...

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Finally! Our New Reality Series, Huda Boss Is Here

Hey my loves! So this has literally been one of the most intense projects me and my family have ever worked on. Over the last few months, we’ve had a film crew follow us around day and night to...

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This Is The Powerful Technique Keeping My Makeup Flawless

For me, baking is part of my everyday routine and it’s something I’ve been doing for years, BUT I know for a lot of people it’s a totally alien concept. Most people think baking takes a lot of extra...

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How To Make Glossy Lids Look Sexy And Stay Put

Glossy lids are the hottest eye-trend since winged liner. It can look both dramatic if combined with a bold color, or sleek and natural if worn alone on the lid. But, like our favorite cat-eye, getting...

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Beyonce’s Makeup Artist On How He Created Her Vogue Glow

A post shared by Beyoncé (@beyonce) on Aug 6, 2018 at 6:03am PDT After so beautifully and naturally gracing the cover of Vogue’s September 2018 cover, we fell a little deeper in love with Beyonce. Not...

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Hot Or Not? NYFW Beauty Looks, You Be The Judge

via Giphy September can be kinda depressing… Long summer nights, dewy skin, and Insta perfect vacays seem like a distant memory. But for the fashion and beauty world, it means another thing entirely: a...

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This YouTube Video Has A Powerful Message – That Will Probably Make You Cry

View this post on Instagram A post shared by Nabela Noor (@nabela) on Oct 6, 2018 at 7:28pm PDT As much as we love social media, we can’t deny that sometimes it does take a toll on our mindset....

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You Will Not Believe Which Celeb Is Launching A Beauty Brand Next!

via Giphy Celeb-owned beauty brands are becoming more and more popular; whether you’re a singer, actress or a supermodel, everyone wants to offer up their unique take on beauty. Actress Jessica Alba...

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Contouring Is Dead! Tantour Is The Next Big Thing

I’m so happy to finally share with you guys our latest complexion product that we’ve been working on forever, Tantour! Contour can be so extreme, but bronzing can be too natural, and it’s been my dream...

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The Hottest Vs The Craziest Beauty Looks At The Met Gala

Source: Karwai Tang/Getty Images The first Monday in May is the ball of ALL balls; when anyone who is anyone is cordially invited to fashion’s biggest night of the year, aka The Met Gala. For beauty...

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Meet Our Muse: The Boss Editor Behind Our New Kahlana Lash

  View this post on Instagram   A post shared by Huda Kattan (@hudabeauty) on Aug 25, 2019 at 3:03am PDT From being inspired by her bold, eclectic style on Instagram and falling head over heels on our...

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This Is NYFW’s Biggest Beauty Trend (And It’s SO Simple)

View this post on Instagram A post shared by Hung Vanngo (@hungvanngo) on Sep 6, 2019 at 8:06pm PDT If there’s one makeup look that dominated NYFW, it’s winged eyeliner. We saw it everywhere from the...

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These 6 NEW Affordable Beauty Brands Are Amazing!

Bougie beauty buys will always be a thing, but recently we’ve noticed an uptick in the number of skincare launches that prioritize not just high-quality formulations and gorgeous packaging, but...

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This New Gender-Neutral Skincare Line Promises Healthy, Happy Skin

Inclusivity is becoming more omnipresent these days – ahem, it’s about damn time – so we’re psyched the beauty industry is finally starting to take note. Why should the skincare products that make us...

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6 New Beauty Launches You Need To Know About

We’re living in an age of skincare where a new beauty product is launched basically every other second. When a product is able to stand out in this saturated market – either because it’s from an...

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